Thursday 27 April 2017

Go out of business, talk to a Kindergartner and other steps for getting to WHY 

Budweiser is bringing friends together. Chevy is keeping America rolling. And we’re all trying to keep up with the Kardashians.
For-profit brands just get it. Driving big sales is all about telling us on the most visceral level WHY we can’t live without them.
It’s no different for nonprofits.
If I’m going to ...

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Go out of business, talk to a Kindergartner and other steps for getting to WHY 

Blogger: Jocelyn Harmon.


Go out of business, talk to a Kindergartner and other steps for getting to WHY  posted first on your-t1-blog-url

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